B.A. in Media Communication Program | Asbury University – Asbury University
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B.A. in Media Communication Program

Leverage state-of-the-art technology to become a master storyteller across a wide variety of platforms.

Asbury University’s Bachelor of Arts (B.A.) in Media Communication gives students access to world-class facilities, industry-successful faculty and resume-building resources during their undergraduate journey.

Boasting one of the highest graduate media-hire rates in the nation, Asbury’s media communication major is laser-focused on preparing students through real-world applications of learned theory and skills. Students use state-of-the-art equipment in actual internship or freelance projects, leading to career opportunities like camera operator, production designer, audio engineer, screenwriter or even actor or radio personality.

Media Communication Major Sheet (PDF)

B.A. in Media Communication Curriculum

The Bachelor of Arts in Media Communication degree curriculum includes core major courses, general education courses and elective courses with the goal of broadening a student’s self-understanding and ability to engage and transform diverse cultures.

This 124-credit hour, 4-year undergraduate degree program requires up to 50 credits in core major courses, up to 30 elective credits and 50 credits taken in Foundations courses. Review a list of Foundations courses.

The B.A. in Media Communication major core courses instruct students in areas such as:

  • Basic and advanced communication theory
  • Media writing
  • Radio or audio production
  • The art of storytelling in media
  • Multicam production

Along with built-in internships and projects (over 50 student films are produced each year), Asbury’s media communication core curriculum has eight possible concentrations tailored to various interests and career goals: TV and video production, multimedia, performance, audio production, film production, screenwriting, instructional design, and production design.

Media Communication Major Concentrations

Audio Production Major Concentration

Prepare for careers like sound engineer, recording engineer or audio mix engineer with the audio production major concentration, and experience our professional recording studio. Take specialized courses like Live Audio and Sound, Advanced Audio Production, Multi-Track Recording, Sound for Picture and more. Explore our audio production major concentration features.

Film Production Major Concentration

B.A. in Media Communication students who major in film production take courses like Directing the Narrative Film, Cinematography and Lighting and Screenwriting Fundamentals. Students have options to get Steadicam certified or even scuba certified in Underwater Cinematography. Learn about the film production major outcomes, equipment and facilities.

Instructional Design Concentration

Our Instructional Design concentration prepares you to be a learning engineer for jobs of the future. With this emphasis, you can design courses, develop curricula, and create training materials across numerous industries, including healthcare, education, and technology. Not only will you learn from supportive professors who are at the top of their fields, but you also can choose to learn online through digital technology platforms, even if you can’t attend in person.

Multimedia Communication Major Concentration

Courses from the multimedia emphasis of the B.A. in Media Communication instruct students in graphic design, digital media technology, social media marketing, content management systems and special event production. Tell visual stories for real clients as part of your undergraduate experience. Review the multimedia major emphasis program details.

Performance Major Concentration

Graduates from the Media Communication program can go on to become news anchors, radio and television personalities and even actors in feature films and primetime TV. Students in the performance major concentration take a mix of media communication courses, acting courses and courses focused on news and sports reporting. Review the performance major emphasis special projects and opportunities.

Production Design Major Concentration

A highlight of the Production Design program at Asbury is the Miller Communications Center’s special collection of props and sets from real Hollywood productions. Students in this emphasis take courses specializing in design theory, art history and set design, positioning them for career paths like production designer, production assistant, production coordinator and more. Explore the Asbury University Production Design emphasis program.

Screenwriting Major Concentration

It all starts with the story. This emphasis prepares students for a creative life in storytelling, with careers in screenwriting, television writing, playwriting and much more. Screenwriting Concentration students take courses like Feature Film Screenwriting, Tools for Writers, Film Aesthetics and a variety of seminars in scriptwriting. Take a look at the screenwriting major emphasis for opportunities and details of the program.

Television and Video Production Major Concentration

Whether you’re interested in sports TV, dramas, news or documentary, the B.A. in Media Communication program’s television and video production emphasis opens up job opportunities in editing, audio or writing for TV and more. Check out how the television and video production major emphasis includes hands-on experience filming sporting events and more.

Bachelor of Arts in Communication Degree Outcomes

In the B.A. in Media Communication program, Asbury University’s expert faculty guide students through their spiritual and academic journey with the support of Asbury’s extensive industry network and world-class equipment and facilities.

Through resume-building special projects and rigorous coursework, graduates of this program will have mastered:

  • A thorough understanding of respective industry standards and practices, from media law and ethics to the way the media industry travels and a look inside the music business
  • Real-world applications of production knowledge and technical skill, working with teams both student and professional
  • Industry-standard technology, from editing software to cinematic cameras, as well as advanced technology that could become standard in the future
  • Various modes of media communication such as mass communication, interactive media, digital storytelling, writing for media and project management

Graduate Degrees in Media Communications at Asbury University

Asbury also offers three online master’s degree programs in Media Communications—Masters in Digital Storytelling, Master of Fine Arts in Screenwriting and Master of Fine Arts in Film and Television Production. 

These graduate media communications degrees provide unmatched opportunities to build your network and professional portfolio and can be completed almost entirely online. Review Asbury’s Media Communication graduate programs.

Why Earn a B.A. in Media Communication at Asbury?

Alumni Success Stories

Asbury challenges graduates to go wherever God leads them to share their faith, and they’ve found success doing it. Our alumni have participated in over 450 nationally-distributed films, over 700 different television shows and have job titles like news anchor, sitcom writer, locations coordinator, video journalist, producer and showrunner.

Expert Faculty Instruction

Industry-leading faculty in the Media Communication program are committed to instructing students in the latest best practices using the equipment they’ll really use. Their skills and experience range from decades in radio and sports broadcasting to Grammy-nominated recording and writing and producing for top TV networks. Meet the Media Communication faculty and staff.

Special Projects, Internships and Freelance Opportunities

Unique classes and projects define the Media Communication program. The Bachelor of Arts curriculum includes at least one internship, but Asbury also offers opportunities for paid internships all over the world, missions, freelance projects with real industry players and experience working for the on-campus radio or television stations. Explore the opportunities exclusive to Asbury University’s media communication students.

Accelerated Graduate Degree Program: Undergraduate +1

It’s possible to earn your graduate communications degree (M.A. or M.F.A.) only one year after your bachelor’s degree with Asbury University’s Undergraduate +1 program. Save on the already-reduced graduate school tuition by accelerating your degree during your communication bachelor’s program. Review Undergraduate +1 program requirements and details.

Communication Arts Facilities

Asbury University’s Communication Arts Complex includes the Miller Communication Arts Building and the Production Design Studies Center. Designed to immerse students in an atmosphere of creativity, the Media Communication facility includes:

  • A 6,400 square foot film sound stage and outdoor film lot
  • Professional radio and recording studios
  • A print, online and broadcast journalism news bureau
  • A state-of-the-art set-building shop
  • A professional-grade television production trailer

Explore the Production Design Studies Center and take a virtual tour of the Miller Communication Arts Building, from the film stage to the production design collections

Asbury University Admissions and Aid

Whether you’re interested in undergraduate admissions, graduate admissions or the accelerated Undergraduate +1 program, review admission requirements, learn how to apply and explore Asbury University tuition and aid information.

Apply to the B.A. in Media Communication at Asbury University

Asbury’s B.A. in Media Communication provides students with a specialization in their preferred field, opportunities to work on real projects and unparalleled access to state-of-the-art equipment and professional production facilities.

To learn more about the Bachelor of Arts in Media Communication program, review the “Why Study Media at Asbury University” e-booklet, or contact us directly.

Ready to take the next step? Schedule a campus visit, or start your application today.