BIO Professor of marketing courses for 20 years in a number of colleges and business schools. 20 years in Fortune 500 thought-leadership positions, aligning business objectives with marketing analytics, strategy and technology to facilitate critical thinking and leadership decision-making. Expertly lead new product development, marketing, brand positioning, analytics, program research, and loyalty measurement. Education Doctor of Business Administration, Anderson University (Indiana), October 2023 Area of concentration: Marketing Dissertation: An Empirical Study of the Relationship between Disruptive Information Technology, Personality Traits and IT Manager Adoption Intentions in Mid-sized US Manufacturing Firms: Implications for Marketing Strategy. Courses offered*: Marketing Marketing Research Data Analytics Entrepreneurship Business Innovation *offered at undergraduate and graduate levels Publication:Ross_CBAR-spring 2020 50_52-1 Contact Michael Ross LinkedInThis field is for validation purposes and should be left unchanged.Your name(Required)Your email address(Required) Subject line:(Required)Message:(Required)This field is hidden when viewing the formFacStaff Email (please keep hidden) This field is hidden when viewing the formFacStaff Slug (please keep hidden)