Asbury Students Hone Skills in Business Competitions – Asbury University
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May 3, 2016

Students and faculty posing for a picture
A team of Asbury Accounting students competed in the PEAK Competition on April 29.

Rounding out an amazing year in Asbury University’s Howard Dayton School of Business (HDSB), student teams recently competed in three business competitions throughout the state.

On April 29, a team of Asbury Accounting students, led by Professor Emily Walsh, took second place at the PEAK Competition hosted by the Kentucky Society of Certified Public Accountants (KyCPA) in Louisville, Ky.

Competing against teams from 10 Kentucky colleges, Asbury students Holly Ware ‘16, Dana Nurge ‘16, Jordan U’Wren ‘17, Amy Gatliff ‘17 and Jacob McGaughey ‘17 shone in a “Jeopardy-style competition” testing their knowledge of the accounting profession. The competition covered material from the four sections of the CPA exam and the KyCPA website, giving students the opportunity to show off their career readiness. Unsurprisingly, Asbury was near the head of the pack, coming in just behind the reigning co-champion team. 

“I am impressed with the discipline of the students on this team and their diligent, persistent preparation for this competition,” Walsh said. “They represented Asbury University and the Howard Dayton School of Business with great integrity and put the words ‘academic excellence’ into action.”

Another team of students participated in the IDEA State U business competition finals, April 22-23, after taking multiple awards at the IDEA State U regional competition. Students earned hands-on experience presenting their business plans in a competition setting and enjoyed a keynote address from Kentucky Lieutenant Governor Jenean Hampton. Asbury teams at IDEA State U included Josh Moon ‘17 and Jay Moon (MBA student) with “DigiBooks;” Jesse Peterson ‘16 with “Go Run for It;” and Parker Touchton ’17, Caitlin Malone ’17 and Darian Cox ’19 with “Impact Box.”

On April 9, Mason Lambert ’17, Wesley Springer ’16 and U’Wren competed at the Alltech Innovation Competition (AIC) in Lexington, Ky. with SmartBin, a proposal for a grain elevator consulting business.

“It was really cool to see all the different ideas people presented and to be part of that conversation,” Lambert said. “It was also great experience to be able to propose our business to judges and people in the audience who could potentially invest in that business someday.”

For Lambert, AIC was also an opportunity to put into practice the many skills he’s learned in the classroom at Asbury, and to continue thinking about business from Asbury’s “triple bottom line” business philosophy — profit, people and purpose.

“At Asbury, our goals are different,” Lambert said. “It’s not just about making money. Our concept of a good businessperson revolves around having ethical business practices informed by our Christian faith.”


To learn more about Asbury’s Howard Dayton School of Business, visit: