Dayton School of Business Bulletin Overview – Asbury University
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Dr. Michael Kane, Dean

Most business schools desire to be the best in the world. Our goal is to be the best for the world. A simple change of the word “in” to “for” expresses our radical view that we have a greater purpose in The Dayton School of Business provides an opportunity to study the principles of effective business management from the standpoint of the Christian world view. The philosophy of Christian liberal arts education with its breadth of perspective and biblical view of truth is reflected in a distinctly Christian approach to the study of business management. The program makes the biblical principle of stewardship and Christian standards of ethics an integral part of the acquisition of technical knowledge and of the pursuit of excellence in professional skills.

We expect our students to graduate with a deep faith and excellent work skills that are integrated and holistic. Our curriculum is based on the over 3,000 verses in scripture that inform us about God’s view of wealth and how to handle our business and finances. To that end our courses are focused on a “triple bottom line” – profit, people, and purpose. Business has both the power to corrupt the rich or to bless the poor. It takes men and women of integrity who are completely surrendered to God’s purpose to bring out the best for the world.

Currently the Dayton School of Business (HDSB) offers residential undergraduate students majors in Accounting, Business Administration, Marketing, and Sport Management, as well as minors in Business, Accounting, Sport Management, and Economics. The HDSB offers non-traditional, online learning programs in Organizational Management, and a Master of Business Administration (MBA) degree in the Graduate program.

MBA 4+1 Option

The 4+1 MBA degree from Asbury is designed to give students from all areas of study the opportunity to earn their bachelor’s degree and MBA in five years. Traditional undergraduate students may take graduate level courses their senior year and be granted “temporary admission status” to give them a fast start on the MBA program. For undergraduate program stipulations please see the “Registering for Graduate Level Courses as an Undergraduate” in the Asbury Bulletin, page 37.

Business and Accounting

The programs in Business and Accounting at Asbury University provide an opportunity to study the principles of effective business management from the standpoint of the Christian world view.

1. The business curriculum includes (1) courses in the functional areas of management, finance, human relations, economics, marketing and (2) courses in the information processing and the quantitative analysis areas of accounting, computer programming and data processing, statistical methods, and management science and operations research.

2. The HDSB strives to incorporate free market economic concepts and ethical concepts throughout our course offerings.

3. Some of the career opportunities for students of business include (1) positions with accounting firms; (2) positions with such financial organizations as banks, brokerage firms, insurance companies, and savings and loan associations; (3) positions with all types of industrial and commercial organizations; (4) positions in religious organizations as staff accountants, controllers, treasurers, and in various administrative posts; and (5) positions in government and other not-for-profit organizations such as welfare agencies and hospitals.

4. Asbury requires 124 semester hours for a bachelor’s degree. Students interested in an accounting major should be aware that in many states, the Society of Certified Public Accountants requires 150 credit hours to sit for the CPA exam. Our recommendation is that the student complete the undergraduate accounting major from Asbury and obtain the additional hours needed to sit for the CPA exam in a graduate program such as the Asbury 4+1 MBA

5. The course of study in business management pursued in the Christian environment of Asbury University offers young people an education which will enhance and enrich their personal lives and prepare them (1) for Christian service to society, (2) for effective performance in their profession, and (3) success in advanced study at the graduate level.


The Dayton School of Business offers students a minor in Economics by completion of 21 credit hours (please see below for options regarding the required course). An economics minor will help you to understand the factors that drive and shape our economy. The students who successfully complete the series of courses will have a solid understanding of how markets work, how to work with the economy in an ethical manner and what they need to do as Christian citizens in an economy where we capture all thoughts and making them obedient to Christ and his kingdom. A solid understanding of economics is essential in many career roles such as, businesses, churches, non-profit organizations, financial institutions, and government organizations. Each of these organizations need decision makers who have a solid knowledge of how our economy works.


The Marketing major at the Dayton School of Business is focused on preparing students for careers in the critical marketing function in corporate, entrepreneurial and not-for profit enterprises and ministries. In addition to the courses common to all HDSB majors, there are four courses that provide grounding in the fundamentals of marketing. Students choose an additional 3 elective courses, allowing them to customize the major to fit their particular area of interest. The HDSB marketing major can help prepare students for a variety of career opportunities including jobs in Product Management, Brand Management, Sales, Advertising, and Marketing Research. Students desiring to be prepared for effective ministry – whether in business or in Christian organizations – will find this major’s focus on effective persuasive communication to be helpful as they prepare to be used for the expansion of God’s kingdom.

Sport Management

The Sport Management program at the Dayton School of Business is designed to provide the opportunity to develop expertise in business management with an orientation toward the world of sport. People given the opportunity for responsibility in the management of sport programs and facilities must become familiar with the various aspects of sport activities in addition to becoming professional business leaders. The major addresses the emphasis on Christian service in the growing area of world sport business. Opportunities for employment would include a variety of sport organizations involving management, marketing, promotion, and fund raising.


Asbury University is accredited by the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award associate, baccalaureate, master’s, and education specialist degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call (404) 679-4500 for questions about the accreditation of Asbury University.

The Dayton School of Business is a member of The Accreditation Council for Business Schools and Programs (ACBSP).


2016-17 BULLETIN